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Here’s how OBN has helped advertisers engage their customers.

Rogers Sportsnet

Rogers Sportsnet ran Live Sports News Headlines, Monday to Friday, from 9am-5pm. This was the first “Live Update” campaign to run a mix of both a full motion ad and static image to create a 10 second spot. For more, click here to download the pdf or view in html.

Sunwing

Each Tuesday morning, Sunwing provided OBN with a Daily Special travel package called "Wild Wednesday" which aired on all OBN screens from 6pm Tuesday until 10pm Wednesday. For more, click here to download the pdf or view in html.

Q107

Q107 ran a Live Tuning media campaign with OBN on weekdays and a brand campaign on weekends. This campaign became the talk of the town in radio circles and won a 2004 Media Innovation Award. For more, click here to download the pdf or view in html.

Nokia

Consumers were approached at Yonge & Dundas (Dundas Square) in Toronto during daytime and asked if they would like to appear in a Nokia ad. Those that agreed were photographed by Nokia promo staff, using the Nokia camera phone. For more, click here to download the pdf
or view in html.
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